Marketing: 10 Mistakes that Most People Make

Advantages of Using Instagram for Business Marketing Sometimes when it comes to discussion of social media as a marketing tool, the first sites that come to our minds is Facebook and Twitter. The reasons are obvious, of course. These two social media platforms have reach millions in terms of fan following. And this is the reason why entrepreneurs are capitalizing on this great following for their business. However, you can also find lesser known social platforms in the online marketplace that are doing equally well. The one to name is Instagram. With Instagram it is very easy to grow your business and to reach your targeted audience. Instagram as a marketing tools is beneficial for businesses and here are some of the reasons why. There are now millions of active users of Instagram today. Even though these numbers are lower than that of the two social media giants, noting the period of time it has reach that number will astound you. It is commendable thinking that they only debuted in 2010. It has a very promising future growth.
Questions About Services You Must Know the Answers To
Compared to Facebook and Twitter which are very personal platforms, Instagram has a business feel to it. Seventy percent of the world’s leading brands play in this platform. This is serious business. A survey showed that Instagram users tend to share, like, and comment on brand posting far more often than observed on other social media sites.
Why Tips Aren’t As Bad As You Think
With the use of visual content, users are able to share their stories and experiences, and this is one of the reasons why users are continuing to add to this social media site. It is a fact that visual content is far easier to read and understand than reading pages of text. In Instagram, businesses can post high quality photographs and videos that are authentic to your business. If you want to tell the story of your business and build its personality then the best way to do it is through visual content. If you want to add transparency to your business you can use Instagram to showcase what happens behind the scenes. It is not only posting original photos and videos that can be done in this site, but you can also do some editing so that they can be made more relevant to your business. You can add effects by playing with colors, vignettes, and line by using filters. This affordable means of helping you establish a strong brand appeal is really great. Since it works with visual content, it is best suited for product-based companies. In this site, you can easily put up photographs of your products of produce demo videos. There is no restriction as to what business can use Instagram. This social media platform can be used by any product or service-based business. How to take advantage of this great opportunity only depends on your creative ability.